The world sees them everywhere! Now even Lady Gaga is on board, honoring the mermaid with her Barney’s store display. And here is the wonderful press release that was prepared for the inauguration:
“I love giving gifts more than I like receiving gifts, so Christmas is one of my favorite times,” she said.
This Christmas, Gaga is giving holiday shoppers the ultimate gift, a one-of-a-kind holiday shopping experience at Barney’s New York that only Gaga could create.
“Gaga’s Workshop” is a 5,500-square-foot wonderland full of candy, books, toys, clothes and more that the world-famous singer partnered with the designer department store to create.
The Workshop is a dream of Gaga’s, her vision brought to life with the aid of stylist Nicola Formichetti, artist Eli Sudbrack and Barneys’ creative director Dennis Freedman.
“We received a wonderful email from Barneys asking if we wanted to do a collaboration for Christmas,” she told “GMA.” “I’ve been doing videos now for awhile, and working with some amazing people, so I’ve acquired sort of a wide palette in terms of what I like to see visually.”
Taking over the entire fifth floor of the Madison Avenue Men’s store, the Workshop is a visual sight to behold, with mini-shopping areas include a jewelry shop created out of an oversized Lady Gaga-turned-spider and a wig-shaped boudoir that dispenses Gaga’s signature bow headbands fashioned from hair.
“I just wanted there to be something for everyone,” she said. “Some things that are affordable, and some things that are more special.”
Beyond satisfying her creative fires and whimsical holiday dreams, the Workshop is a particularly personal, and passionate, project for Gaga.
Twenty-five percent of all sales from Gaga’s Workshop, open now through January 2, will be donated by Barneys to the “
Born This Way Foundation,” the organization recently founded by Lady Gaga and her mother, to focus on youth empowerment and equality.
“This is our passion project. The charity is focused around inspiring bravery and kindness in youth all over the world,” she said. “My mom and I are really passionate about that. It’s an organization centered around anti-bullying and pushing the boundaries of acceptance.”
We openly embrace all who, like Lady Gaga, take action to heal and to care for our planet and its living creatures. Thank you!